Cinemafique

Taking the filler out of filmmaking.

Universal Searching For ‘Waldo’

Posted by Brian on 06/02/2009

wheres_waldo-showSource: Hollywood Reporter

Universal Pictures has picked up rights to the popular children’s books series Where’s Waldo? with an aim at making a live-action family film to be produced by Chris Meledandri’s Illumination Entertainment.

The books began life in the U.K. in the late 1980s, where he is called Wally, before becoming a worldwide sensation. The books became more thematically complex, with Waldo traveling in time or landing in supernatural settings and a nemesis, an anti-Waldo named Odlaw.

The book series was previously set up at Paramount and Nickelodeon, where John Schultz was attached to direct a script that had been worked on by scribes such as Adam Rifkin as well as Adam Cooper and Bill Collage. The plot then concerned Waldo, now 30, traveling through time after accidentally activating a malfunctioning travel machine.

Several studios were in the running for the rights, but over the course of several months, Meledandri spearheaded the push to bring it to Universal. God only knows why anyone would want to see this. If you’re paying attention, also currently in production are Battleship, Monopoly, Candyland, and Bazooka Joe. Ugh

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